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SMI | Flynaut
57610
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SMI

INDUSTRIAL BARKING

CHALLENGE

 

SMI Corporation’s original website was functional yet missing key pieces for reaching new business via mobile users. The layout of the website was not optimized for mobile, which was driving away a large portion of traffic that visited their site regularly when potential customers were researching industrial brake manufacturers. Since nearly 50% of all online traffic tends to be via mobile devices, SMI Corporation reached out to Flynaut to take the first step in the right direction.

SOLUTION

 

Nearly eight in ten customers would stop engaging with content that does not display well on their mobile device. Taking that into consideration, Flynaut worked tirelessly to transform SMI Corporation’s website into a responsive design. Responsive web design is defined as websites that adjust the width of the screen in which the content is being viewed, providing the same level of user experience on every device and preserving the layout and details of the site in totality. This meant that customers could easily research SMI Corporation’s services and customer reviews on-the-go.

RESULT

 

Statistics have shown that 88% of consumers who search for a business on their mobile device will either call or visit that business within 24 hours. SMI Corporation was able to present their complete information in an easy-to-access way, which encouraged new users to stay on their webpages for much longer and lowered their bounce rate significantly. It also helped potential customers to move along in their process of reaching out to SMI Corporation for additional information, and increased trust in the brand’s overall image.

Get started now and transform your website for bigger sales, leads and profit.

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